ROOMLE BLOG

Be Visual, sell more - How Visual Commerce will boost your sales conversion rates to new heights image

Be Visual, sell more - How Visual Commerce will boost your sales conversion rates to new heights

Is a simple product image already considered "Visual commerce"? No, the times where this was the case are a thing of the past. The market is only evolving further and in order to stand out, businesses need to get creative with their marketing & sales strategy. By displaying products as captivating 3D models or showing them in real-life Augmented Reality settings, Visual Commerce is one of the best ways to capture your customers attention and as a result increase their sales.

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Why visualizing your products with an online 3D & AR Viewer should be on your agenda in 2023 image

Why visualizing your products with an online 3D & AR Viewer should be on your agenda in 2023

3D Configurators are an increasingly popular technology that allow users to create and customize 3D models of products online. By giving customers the ability to personalize products in real-time, 3D Configurators offer a more engaging and interactive shopping experience. In this article, we will explore what 3D Configurators are, their benefits for businesses and end-consumers and their potential applications across industries.

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Access Anywhere, Anytime: The Advantages of Digital Showrooms image

Access Anywhere, Anytime: The Advantages of Digital Showrooms

Digital showrooms are changing the way businesses approach sales and marketing. By leveraging the power of technology, companies can create immersive, interactive spaces that allow customers to browse products and make purchases from anywhere in the world. In this article, we'll explore six reasons why digital showrooms are becoming an increasingly important tool for businesses looking to drive sales.

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The Ultimate Definition of 3D Configurators: Everything You Need to Know image

The Ultimate Definition of 3D Configurators: Everything You Need to Know

3D Configurators are an increasingly popular technology that allow users to create and customize 3D models of products online. By giving customers the ability to personalize products in real-time, 3D Configurators offer a more engaging and interactive shopping experience. In this article, we will explore what 3D Configurators are, their benefits for businesses and end-consumers and their potential applications across industries.

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Revolutionizing the Online Shopping Experience: eCommerce Trends in 2023 image

Revolutionizing the Online Shopping Experience: eCommerce Trends in 2023

As eCommerce continues to grow in popularity, retailers are looking for ways to enhance the online shopping experience to keep up with changing consumer expectations. In 2023, three major trends (at least the ones we can tell you about) are set to revolutionize eCommerce: 3D Configuration, Augmented Reality (AR), and product customization. These trends offer retailers the opportunity to provide more engaging and personalized experiences to their customers, leading to higher conversion rates and increased customer loyalty.

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Augmented Reality as a Marketing Tool: 5 and a half reasons why AR will change marketers' lives image

Augmented Reality as a Marketing Tool: 5 and a half reasons why AR will change marketers' lives

Augmented reality (AR) is a technology that overlays digital information and visuals onto the real world, providing an interactive experience for users. As marketers continue to search for new ways to engage with their audience, augmented reality is quickly rising to one of the most popular tools for product marketing. Here are 5 and a half benefits of augmented reality for marketers.

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Roomle IDM-Importer: from 2D to 3D image

Roomle IDM-Importer: from 2D to 3D

The Integrated Data Model (IDM) for planning-intensive furniture is the industry standard. For manufacturers and retailers who want to advance in digital sales and offer 3D/AR product visualizations to their customers via website or online store, it is crucial whether and how they can import IDM catalogs into their systems. With the Roomle IDM Importer, this is easily possible via "drag & drop".

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Christopher Huebner: From a food service designer to a tech entrepreneur image

Christopher Huebner: From a food service designer to a tech entrepreneur

INTERVIEW: Christopher Huebner, the founder of Kitchautomation talks about his business and the reason his partnership with Roomle is a perfect fit for the food service industry.

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Making e-commerce projects successful & future-proof: Kosmonaut becomes Roomle Partner image

Making e-commerce projects successful & future-proof: Kosmonaut becomes Roomle Partner

Selling complex, customizable products online is a challenge - even for the clients of e-commerce agency Kosmonaut. The Roomle Rubens Configurator solves this problem and takes visual product configuration to a whole new level. In the future, the two companies want to work more closely together to make e-commerce projects successful and scalable.

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Roomle & Rooom focus on "virtual trade shows image

Roomle & Rooom focus on "virtual trade shows

With optimal presentation options in the digital space and easily configurable products.
Two O's are good, five are better: Roomle, market leader in the display and configuration of digital products, and rooom AG, market leader in leading complete solutions for virtual events and showrooms in 3D, are working together on a virtual trade fair concept with configurable products. The goal is to combine virtual trade shows with digital 3D sales.

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