ROOMLE BLOG

What is Diminished Reality?

Reality is what you make of it? Well - this doesn’t always mean adding some stuff. Wouldn’t you sometimes like to “photoshop” things out of your life? Then we are talking about Diminished Reality already.

Unlike Augmented Reality, in which virtual objects are added to the user's environment, Diminished Reality removes components of reality from the viewer's perspective. Based on computer vision techniques, unwanted image elements are detected and replaced by other image elements, creating an overall plausible and consistent impression for the viewer.

Case Study: mudju

An e-commerce solution that optimally links digital sales and specialized retail (keyword: connected commerce) - that was the wish of the sofa manufacturer mudju. In close cooperation, Roomle and Kosmonaut developed an online store whose usability has since won awards.

ATLANTIS: Designing living spaces with Augmented and Diminished Reality

Together with an international team, Roomle is working on the ATLANTIS research project to develop an innovative authoring tool. It will permanently change the way we design our living spaces. We asked project coordinator Georg Thallinger, from JOANNEUM RESEARCH, to give us a little update.

Making e-commerce projects successful & future-proof: Kosmonaut becomes Roomle Partner

Selling complex, customizable products online is a challenge - even for the clients of e-commerce agency Kosmonaut. The Roomle Rubens Configurator solves this problem and takes visual product configuration to a whole new level. In the future, the two companies want to work more closely together to make e-commerce projects successful and scalable.

Roomle & Rooom focus on "virtual trade shows

With optimal presentation options in the digital space and easily configurable products.
Two O's are good, five are better: Roomle, market leader in the display and configuration of digital products, and rooom AG, market leader in leading complete solutions for virtual events and showrooms in 3D, are working together on a virtual trade fair concept with configurable products. The goal is to combine virtual trade shows with digital 3D sales.

Statement on the dissolution of Furniture eServices GmbH

Roomle GmbH announces that the Furniture eServices GmbH has been dissolved with effect from the end of December 2020. The two shareholders Roomle (25 %) and EGGER (75 %) have taken this decision by mutual agreement. EGGER's 9 % share in Roomle was also dissolved at the same time, and the shares were bought back by the Roomle shareholders.

5 Steps for Visual 3D & AR E-Commerce success

“A picture is worth a thousand words” is a common saying, which is still relevant today and couldn’t be more up to date within digital commerce right now. Visual elements have always played an important role within the customer journey - yet not many know how to use the full potential of this marketing device.

AR’s impact on e-Commerce in numbers

Augmented reality is supposed to be the new trend of e-commerce - everybody is talking about its applications right now. Is it really worth the hype - or much ado about nothing? What is really behind this new shopping experience and what are the actual benefits? Skipping the sweet talk, we will look at statistics and access the future of e-commerce on a factual basis.

ATLANTIS: Authoring tool for indoor augmented and diminished reality experiences.

The ATLANTIS project aims to develop an authoring tool that can be used by interior designers and sales professionals as well as private users. This is made possible by the use of Artificial Intelligence technologies for the automatic determination of the room layout and the recognition and segmentation of objects in the room. With ATLANTIS, users can also visually remove real objects in the scene with the help of the Diminished Reality (DR) technology, for example to replace them by computer generated objects.

Roomle launches self-service for digital 3D/AR products

Boost your online sales within minutes
From now on, anyone - even without coding knowledge - can digitise their products in 3D & AR and integrate them into all desired channels at the touch of a button. This increases the quality and efficiency of your online shop and raises the probability of your products being purchased. Roomle, known for modular and structural 3D configurations that can be produced directly on demand, starts with a self-service for digital products.

How does Augmented Reality impact e-Commerce sales?

Augmented Reality (AR) is the new big trend in e-Commerce. Rightfully so: while being hit by a pandemic, the widespread adoption and the continuous advancement of the internet in combination with the newest AR technology might be the savior of online retail. AR is predicted to generate more than 120 billion US-dollars in 2020, making it a new opportunity just waiting to be leveraged.

Mudju wins Shop Usability Award 2020

Roomle congratulates its partner Mudju on winning the most prestigious e-commerce award in Germany and is pleased to be part of the best online shop 2020 in the category "Furniture & Living".

The impact of customization & personalization in E-Commerce

How to find the right shelf that exactly fits the roof slope? Or the bench with the right measurements? Customer needs are individual - which offers an often overlooked niche market. It is naïve to think that one-size-fits-all is satisfying the majority of customers. The expectations of shoppers evolve rapidly. Provide your audience what they need: simple and accessible product customization - the possibility to shape your product to fit their exact needs and expectations.

Roomle Rubens Configurator

The first open full logic 3D product configurator
In the era of the Internet, the digital visualization of products is becoming increasingly important for market success. Product configurators are becoming more and more important for both - B2C and B2B. With the Roomle Rubens Configurator, Roomle is now setting a new standard worldwide: It is the first open 3D configurator capable of showing digital product models complete with all their logic and extensive interfaces. Choose from four levels offering progressively more functionality to match the type and complexity of the project, the level of digitisation required, and either self-service or with support. Whatever level of configuration you need, the right option is available, on a customer-specific basis.

Why is 3D Visualization The Future Of Commerce?

Being able to thoroughly inspect a product before buying - without leaving the house? 3D visualization makes it possible. This new e-commerce trend is the bridge between physical shops and online retailers - and goes even further than that. How does it work and in what ways will this novel technology shape the digital market place?

The new Roomle Configurator Interface

Intelligent, modular configuration - mobile and desktop
Roomle worked closely with its customers, gathering ideas and incorporating improvements into the new configurator. The result: a smart configurator interface with numerous options that makes configuration with all parameters and structural elements even easier and more structured, while adapting to the needs of the user. The highlight: the configurator works perfectly both on the go and on the desktop.

Customer information on Corona

Due to the current corona developments we would like to inform you about our measures and the associated effects at Roomle.

Digital shop-in-shop planning at POS

With Roomle, shops can be configured, visualized and augmented at the push of a button - web or mobile . In addition, clear order lists and live statistics facilitate sales. The shop-in-shop platform will be exhibiting at the Euroshop in Düsseldorf from 16 to 20 February.

EGGER and Roomle : Digitalisation solutions for carpenters & dealers

EGGER the world market leader in the production of chipboards and the digitalization platform Roomle jointly found Furniture eServices GmbH. The new company will internationally distribute software solutions for joineries developed by Roomle. End consumers will be able to configure furniture, design it online and order it directly from the joiner.

Roomle at the imm cologne 2019

Roomle sets a new standard for highly configurable furniture available across all channels. At the imm cologne, in Boulevard / Stand 028, the digital furniture platform presents the diverse application possibilities of digital furniture on 40m².

VR Cardboard Integration

From now on, the virtual reality feature is integrated into the Roomle app 2.6. Easily switch from the walkthrough mode (1st person view) to the VR mode.

Roomle @ EXPO REAL 2018 IN MUNICH

Meet Roomle at the Real Estate Innovation Forum at EXPO REAL 2018 - in the TECH ALLEY and in the TECH TALK Zone - from October 8-10, 2018.

Roomle is GDPR compliant

On May 25th, 2018, the EU's General Data Protection Regulation (GDPR) became applicable. That's good and important, because it protects your personal information even more!

Hans Jörg Schelling steigt bei Roomle ein

Augmented Room Sketching & Plan to Shop

Roomle version 2.4 comes with a feature that makes it easier for you to map your rooms: Augmented room scanning - with the latest Apple devices (as of iPhone 6S).

Best of the Best: Roomle wins Red Dot Design Award

Roomle´s communication design convinces the high-caliber jury

Gut geplante Partnerschaft: SCHÖNER WOHNEN und Roomle kooperieren

Als größtes Wohn- und Lifestyle-Magazin Europas genießt SCHÖNER WOHNEN seit über 55 Jahren höchstes Vertrauen bei seinen Lesern und steht für 100 Prozent guten Geschmack. Das Magazin inspiriert und berät seine Leser mit Einrichtungsideen.

Omni-Channel Sale für die Möbelindustrie

Omni-Channel beginnt dort, wo die Suche startet: überall. Für den klassischen Käufer ist das heutzutage meist online.

ARKit enabled — Roomle version 2.2

Roomle version 2.2 comes with enhanced Augmented Reality quality and a bunch of improvements. The incredibly simple user interface, matches all technologies — including Apple´s ARKit.

1 Million Registered Users :: 1,5 Million App Downloads :: 3 Million Plans!

Das österreichische Start-up Roomle freut sich über 1 Million registrierte Nutzer! Seit seiner Gründung im Jahr 2014 wurde das Online-Planungstool weltweit von 1,5 Million Kunden auf den Desktop oder mobil auf das Handy oder Tablet heruntergeladen. Im September feierte man die 1 millionste Registrierung und somit einen ersten Meilenstein!

Ordering a Sofa or ordering a T-Shirt – What´s the Difference?

Innovative Omni-Channel Solutions for the Furniture Industry.

Roomle – the Business Case in VR/ AR Technology

Virtual Reality (VR) is already omnipresent. It really shines where operating in a real-world environment would be dangerous, unwieldy or expensive – like e.g. in aircraft cockpit simulations or complicated surgery. VR also offers exciting new prospects for marketing: Think walking through a hotel before booking your room, driving a car before buying or renting… – The technology platform for immersion into the new virtual reality sits in every smartphone user´s pocket, ready for use around the clock. But up to now, content has been sparse and mostly available in shop environments or during marketing drives. Making VR available everywhere and giving consumers the tools to interactively shape environments and products is the new, exciting promise of Roomle.

Furniture Designer Fantoni Takes a Seat on the Roomle Platform

Italian design label Fantoni and digital platform Roomle may well be the blueprint for the future of the furniture industry: They streamlined sales processes in furniture production. Integrating the Fantoni furniture catalogues into the Roomle app has opened the door to online customization, configuration and purchase of personalized industrial products.

Roomle Launches Multi-Channel 3-D Product Configurator

Adding a personal design touch to a piece of furniture and previewing the effect in your own home environment is now totally easy: Roomle delves into personalization, customization and configuration of industrial products, introducing a novel 3-D configurator based on the enormously popular Roomle Planner for iPad, iPhone and web. It works real-time and in 3-D on every channel. From now on, the new technology is available for all online shops.